NATIONAL | Oct 16, 2019 (IANS): Indian Railways khan high operations cost te dikdaar paa nimete ekta alag idea olaishe tai khan laga revenue uthabole nimete movies, art, culture, sports aro etu logote television shows khan promote kurikena.
Railways khan manishe trains khan ke booked kuribole dibole promotional activities khan nimete ekta nutun scheme “Promotion on Wheels”, bithor etu bithor special trains khan available thakibo promotion nimete .
Railway Ministry kuwa hisaab te Akshay Kumar-starrer ‘Housefull 4’ laga film bona khan akhe te etu film laga promotion nimete train booked kurishe.
Etu first special “Promotion on Wheels” train aata coaches Indian Rail Catering and Tourism Corportation (IRCTC) and the Western Railway, khan “Housefull 4” team, aro celebrities aro media persons khan logote Mumbai Central para Wednesday te olabo aro New Delhi Thursday te punchibo.
Western Railway spokesperson Ravinder Bhakar para press release diya te koishe koi etu train toh alag alag state aro important districts khan etu te Surat, Vadodara and Kota te jabo.
“Etu initiative bithor te railways khan bishgi production house te jaishe upcoming films khan nimete etu FTR (Full Tariff Rates) trains chulabole nimete pan-India publicity aro promotions of films khan nimete.
Aro koishe IRCTC toh nodal agency ase enika trains khan handle kuribole nimete .IRCTC khan promotional trains laga attractive and thematic vinyl-wrapping khan kuribo kile koile etu train toh alag alag jaka te jabole thaka nimete.
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